Twenty-one years after questioning the concept of Internet, former Today Show hosts Brian Gumbel and Katie Couric find themselves behind the wheel of the new, all-electric BMW i3, confused yet again with the newest advance in technology.


Watch the duo question the wind-powered construction and rear-positioned engine of the innovative i3 in the hilarious ad, which aired during the Super Bowl this past weekend:



Our favorite part about the environmentally-friendly model? The i3 incorporates renewable energy into every element of its construction; it's the first mass-production car made with carbon fiber reinforced plastic and features a luxurious interior cabin brimming with renewable materials.


With the all-electric model, you no longer have to worry about the unpredictable price of gas, but if you're not ready to commit to all-electric, a range-extender option offers a gas generator that kicks in when you run out of charge.


To learn more about the BMW i3 or any of the efficient models in our new inventory, visit our Montgomery, AL dealership.

Categories: News